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Gramercy Institute

 

The Gramercy Institute is an industry think- tank focused on the intellectual needs of senior marketers from the world’s major financial firms. With a core membership of over 30 of the world’s top financial brands,  the Gramercy Institute connects thousands in the financial marketing industry and is the largest global network of senior financial marketers in the world.

The Gramercy Institute produces numerous thought leadership events, forums and conferences each year in the financial marketing space. Gramercy Institute is also leads “The Financial Agency Short List,” a consortium of over 20 highly-regarded financial expert marketing agencies—each with its own unique area of functional specialization.

Content! Content! Content! 

J.P. Morgan Asset Management Wins Best of Show at 2024 Financial Content Marketing Awards

Hamilton Lane wins Best of Show Runner-Up. This award was established to recognize excellence & achievement in FINANCIAL CONTENT MARKETING judged by financial services marketing leaders from the world’s top financial, media, marketing and communications brands.

SEE ALL 2024 WINNERS

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Strategy Awards
Columbia Threadneedle Investments & Prosek Partners Take Best-of-Show Honors at Gramercy Institute Financial Marketing Strategy Awards

Strategic marketing excellence awards were presented to some of financial’s most important brands on March 23rd. Financial marketing’s leading figures gathered at the 19th Annual ceremony and forum in New York City to honor the winners.

WINNERS' FULL ROSTER & MORE INFORMATION

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Gramercy Institute Short List

Gramercy Institute Short List is a group of expert agencies. This roster of agencies is intended to serve as a vital resource for marketers from leading financial brands. Each agency, has been hand-selected and reviewed by Gramercy Institute for excellence and proficiency in a variety of areas.

FULL ROSTER & MORE INFORMATION

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Join Us

 

FINANCIAL MARKETERS, welcome to YOUR network. Professional education and development is perpetual. The Gramercy Institute is a network of senior marketers from the world's leading financial institutions. Our mission: to empower senior marketers from the world's leading financial firms through research, insights and best practice strategies.

 

Join us to share thinking, discussion and debate.

“As both a panelist and audience member, I have participated in a few Gramercy Institute events each year of the past decade. I return each time because I am always able to glean valuable new information from the other financial marketers in attendance. Thanks for continuing to bring together interesting

senior marketers from the industry.”

Jim Hummerstone, Director, Global Advertising & Media, CFA Institute

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Gramercy Institute's Bill Wreaks recently enjoyed a discussion with three collaborative firms that have joined together to form a brand new partnership that offers notable (and needed) value to our industry. There’s no doubt that the ultimate beneficiary of this new product will be financial brands as they seek to target their distinct audiences with an extremely high degree of “certainty” and granularity

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Gramercy Institute Short List

Gramercy Institute has recently formed a group of expert agencies called Gramercy Institute Financial Agency Short List. This roster of agencies is intended to serve as a vital resource for marketers from leading financial brands. Each agency, has been hand-selected and reviewed by Gramercy Institute for excellence and proficiency in a variety of areas. 

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Mastering Marketing in Financial Services

The Gramercy Institute partnered with Dianomi to produce a series of eight unique interviews with contemporary leaders in financial services marketing. Bill Wreaks, Chief Analyst of the Gramercy Institute interviewed these high level marketers on variety of topics.

 

David Master, Chief Marketing Director, Janus Henderson Investors

Watch Full Interview

Wendy Marcone, SVP, Global Marketing, Bank of America

Watch Full Interview

Andrew Goldman, Sr. Director, B2B Content Marketing, TIAA

Watch Full Interview

Tammy Cash, EVP, Head of Marketing, Horizons ETF

Watch Full Interview

Jennifer Grazel, Managing Director, US Marketing and Brand Officer,

RBC Capital Markets

Watch Full Interview

Ed Nini, Head of ETF Marketing, Principal Global Investors

Watch Full Interview

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