13th ANNUAL GRAMERCY INSTITUTE FINANCIAL MARKETING STRATEGY AWARDS

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GRAMERCY INSTITUTE IS PLEASED TO ANNOUNCE WINNERS FOR ITS 2021

BANKING & CREDIT UNION MARKETING AWARDS

CONTENT MARKETING

Citizens Commercial Banking

AGENCY: EMI Strategic Marketing

“Citizens Commercial Banking M&A Outlook Microsite”

 

CREATIVE EXECUTION

UMe Credit Union

AGENCY: Adrenaline

“UMe Dancing Emu Social Campaign”

 

DEMAND BASED MARKETING

Barclays

“The Flip Side Podcast: Navigating the Virus Economy Miniseries”

 

EXPERIENTIAL MARKETING

SECU, Inc.

“Kindness Campaign”

MARKETING STRATEGY

BBVA

AGENCY: 50,000 Feet

“BBVA USA Commercial Payments

Brand Marketing Platform”

 MOBILE MARKETING

Santander Bank

AGENCY: EMI Strategic Marketing

“Santander Business First 3.0 Redesign”

 

PUBLIC RELATIONS

On-Point Community Credit Union

“Helping Oregonians Manage Financially Through COVID-19”

 

WEBINAR MARKETING 

M&T Bank

AGENCY: Imprint

“Covid-19 Webinars”

 

WEBSITE MARKETING 

Wells Fargo

AGENCY: Imprint

“Small Business Resources”

This award program exclusively evaluated banking and credit union marketing work according to content marketing, creative excellence, marketing strategy, experiential marketing, public relations and other benchmarks of bank and credit union marketing success.

JOIN US TO ATTEND

 

Please join us at the "3 West Club" in NYC (8:00 AM to 12:30 PM / breakfast will be served) at our next Gramercy Forum on October 28, 2021 as we honor our winners and announce the “Best of Show Award” winner.

Tickets and Branded Table opportunities are currently available for winning teams, clients and colleagues at a discounted price. 

Tickets
$345 until August 1, 2021

$395 after August 1, 2021

Branded Tables (seats 10)

$3095 until August 1, 2021

$3495 after August 1, 2021

Judges

• Gordon Abel, Chief Marketing Officer, Dynasty Financial Partners

• Daniel Alloca, Global Head, Brand & Demand Generation, TIAA

• Christine Bacon, SVP, Head of Marketing, Northern Trust Corporation

• Isabella Conenna, SVP Brand Management & Executive Creative Director, Bessemer Trust

• Bonnie DiJoseph, Senior Manager, Head, Retail Content Strategy, Vanguard

• Jon Ellenberg, SVP, Brand Delivery, Bank of America Global Wealth & Investment Marketing

• TJ Givens, Commercial Banking Marketing Manager, M&T Bank

• Jacqueline Kearns, Chief Brand Officer, Affinity Federal Credit Union

•Tom McEntee, Chief Marketing Officer, NBT Bancorp

• Mitch Rose, Vice President, Digital Strategy—Content, JP Morgan

• Caulleen Worrell, Vice President, Compliance & Marketing Strategy, Morgan Stanley

• Elizabeth Zeller Montgomery, Director, Marketing Communications, FTSE Russell

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