GRAMERCY INSTITUTE:

2020 FINANCIAL MARKETERS' CALENDAR OF EVENTS

GLOBAL NETWORK: Tuesday, September 29, 2020 @ 11:30 AM-12:30 PM EDT

WEBINAR: FINANCIAL AGENCY BRILLIANCE: MAPPING THE CUSTOMER JOURNEY

Here, Gramercy Institute unpacks the art and science behind customer journey mapping in financial services marketing.  Agency leaders discuss understanding prototypical customer behavior along with the pros and cons of planning financial marketing in this manner.  Further, this webinar will examine why (or why not?) this approach to marketing makes so much sense, right now. Panelists Include:

  • Angus Maclaine, Founder & CEO, Fundamental Media

  • Craig, Mclaughlin, Chief Executive Officer, Extractable 

  • Anthony Nygren, Executive Vice President, EMI Strategic Marketing

  • Andrew Seibert, Managing Partner, Imprint

 

GLOBAL NETWORK: Wednesday, September 30, 2020

WINNERS ANNOUNCED: Gramercy Financial Content Marketing Awards

 

GLOBAL NETWORK: Wednesday, September 30, 2020

NOMINATIONS OPEN: London’s Rising Stars in Financial Marketing

 

FINANCIAL MARKETER TV: Thursday, October 1, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT:

  • David Master, Chief Marketing & Comm. Officer, Janus Henderson Investors

 

GLOBAL NETWORK: Tuesday, October 6, 2020 @ 11:30 AM-12:30 PM EDT

WEBINAR: FINANCIAL AGENCY BRILLIANCE: MEDIA PLANNING EXCELLENCE

Gramercy Institute looks under the hood of media planning today  in financial marketing. This panel discusses how modern media strategies and tactics work together to support overarching marketing initiatives for leading financial firms. In addition, this panel will seek to understand how media today has evolved in its practical use and value to marketers and where media is heading! Panelists Include:

 

  • Doug Hesney, EVP, Head, Financial Services, Makovsky

  • Adam Kiareich, Associate Director, Ptarmigan

  • Stephanie Rogers, EVP, Contact Planning, MERGE

  • Andrew Wagner, Chief Executive Officer, Blacklight/MA

 

​GLOBAL NETWORK: Wednesday, October 7, 2020

NOMINATIONS OPEN: Gramercy Institute’s 20 Rising Stars in Financial Marketing

 

GLOBAL NETWORK: Thursday, October 8, 2020

EARLY ENTRY DEADLINE: Gramercy Institute Asset Management Marketing Awards

 

FINANCIAL MARKETER TV: Thursday, October 15, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT:

  • Allison Baird, Chief Marketing Officer, Boston Private

        

UK/LONDON NETWORK: Wednesday, October 21, 2020

NOMINATIONS DUE: GI’s Rising Stars in Financial Marketing-London

 

GLOBAL NETWORK: Wednesday, October 21, 2020

NOMINATIONS OPEN: Gramercy Institute’s Financial’s Top 12 Agencies

 

GLOBAL NETWORK: CONTENT MARKETING EXCELLENCE IN FINANCIAL: Thursday, October 22, 2020

WINNING OPINIONS: The Gramercy Institute Financial Content Marketing Awards

 

GLOBAL NETWORK: Friday, October 23, 2020

AWARD SUBMISSION FINAL DEADLINE: The Gramercy Institute Asset Management Marketing Awards

 

US NETWORK: Wednesday, October 28, 2020

NOMINATIONS DUE: Gramercy Institute’s 20 Rising Stars in Financial Marketing-US

 

FINANCIAL MARKETER TV: Thursday, October 29, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT: Matt Doubleday, Chief Marketing Officer, Wintrust Financial Corporation

 

UK/LONDON NETWORK: Wednesday, November 11, 2020

AWARD PRESENTATION: Gramercy Institute’s 20 Rising Stars in Financial Marketing-UK/LONDON

 

FINANCIAL MARKETER TV: Thursday, November 12, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT: Marty Willis, Chief Marketing Officer, Nuveen

 

US NETWORK: Wednesday, November 18, 2020

AWARD PRESENTATION: Gramercy Institute’s 20 Rising Stars in Financial Marketing-US

 

FINANCIAL MARKETER TV: Thursday, November 19, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT: Speaker To Be Announced

 

FINANCIAL MARKETER TV: Thursday, December 3, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT: Speaker To Be Announced

 

GLOBAL NETWORK: Friday, December 4, 2020

SHOWCASE WEBINAR: Gramercy Institute’s 2021 Financial Marketing & Media Showcase

 

GLOBAL NETWORK: Monday, December 8, 2020

NOMINATIONS DUE: Gramercy Institute’s Top 12 Agencies in Financial Marketing Awards

 

UK/LONDON NETWORK: Tuesday, December 9, 2020

AWARD RECIPIENT CELEBRATION WEBINAR: Gramercy Institute’s London’s Rising Stars in Financial Marketing-LONDON

 

US NETWORK: Thursday, December 11, 2020

AWARD RECIPIENT CELEBRATION WEBINAR: GI’s 20 Rising Stars in Financial Marketing-US

 

FINANCIAL MARKETER TV: Thursday, December 17, 2020 @ 11:30 AM EDT

INTERVIEW SUBJECT: Speaker To Be Announced

 

GLOBAL NETWORK: ASSET MANAGEMENT MARKETING EXCELLENCE: Friday, December 18, 2020

WINNING OPINIONS: Gramercy Institute Asset Management Marketing Awards

 

CANADA NETWORK: CANADA’S BEST CREATIVE IN FINANCIAL MARKETING: Tuesday, December 22, 2020

WINNING OPINIONS: Gramercy Institute’s Canada’s Best Creative in Financial Marketing Awards

 

FINANCIAL MARKETER TV: Thursday, January 7, 2021 @ 11:30 AM EDT

INTERVIEW SUBJECT: Speaker To Be Announced

 

GLOBAL NETWORK: Wednesday, January 13, 2021

WINNERS ANNOUNCED: Gramercy Institute’s Top 12 Agencies in Financial Marketing Awards

 

FINANCIAL MARKETER TV: Thursday, January 21, 2021 @ 11:30 AM EDT

INTERVIEW SUBJECT: Speaker To Be Announced