GRAMERCY INSTITUTE'S 2026
ASSET MANAGEMENT MARKETING AWARDS
CALL FOR ENTRIES
About Me.
Gramercy Institute has always held that asset management is a distinct area of focus within financial services. Therefore the marketing of asset management is unique.
With this in mind, Gramercy Institute, once again, invites the world’s leading asset management firms and their partners to enter their very best marketing work in this important marketing award program.
This program evaluates asset management marketing work according to these categories: branding, collateral, content marketing, creative, direct response, experiential marketing, media planning, marketing strategy, public relations, website and other benchmarks of asset management marketing success.
If you believe your asset management marketing work is among the best in the world, we invite you to enter the 2026 Gramercy Institute Asset Management Marketing Awards.
WHO CAN ENTER?
Any company (agency, publisher, financial firm, marketing services provider) that has conceived and/or executed asset management marketing within the past 18 months that is either targeted at or executed for the benefit of an asset management firm (corporate entries are also accepted). This includes:
An asset management firm marketing its own services
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An ad agency or marketing consultancy servicing an asset management firm
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A media company servicing an asset management firm
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A marketing services provider marketing to an asset management firm
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A fintech services provider marketing to an asset management firm
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A corporation marketing its financial performance to key audiences (corporate)
Early Entry Deadline
November 2, 2025 ($325 entry fee)
Regular Entry Deadline
November 11 2026 ($395 entry fee)
Judging will be carried out by a panel of financial services marketing leaders from the world’s top financial, media and marketing brands. Individual judges’ scores will be averaged together to determine category winners. Entrants will be notified on the status of their entry (winning or not winning) by November 20, 2026, via email.
HONORING WINNING TEAMS
A congratulatory roster of categories and winners will be published and distributed to Gramercy Institute’s global financial marketing community in mid-November. Awards will be presented in an in-person ceremony on December 10, 2026 in Boston. Trophies will be presented in-person to all winning teams attending the award presentation event. Winners not attending may purchase their trophies to be shipped.
For questions please email Gramercy Institute