13th ANNUAL GRAMERCY INSTITUTE FINANCIAL MARKETING STRATEGY AWARDS

GI'S 2020 FINANCIAL CONTENT MARKETING AWARDS

On Monday, October 12, 2020. The Gramercy Institute awarded 33 category-specific “Gramercy Financial Content Marketing Awards” to the world’s most deserving financial brands (and their agencies and partners) for excellence in content marketing in the financial services category. 

 

Three financial brands; CFA Institute (“Earning Investors’ Trust), BMO Financial Group (“Jane’s Story”), M&T Bank (“Managing Through Challenging Times”), each received “Best of Category” awards for their entries within the “Global” “International” and “Single-Country” categories, respectively.

 

The big winner of this important award competition, was Toronto-based BMO Financial Group. This team of marketers won Gramercy Institute’s “Best of Show” award for its “Jane’s Story” entry. Of all briefs entered, this entry received the highest average score from Gramercy Institute’s judges.

BEST OF SHOW

Jane's Story

FINANCIAL BRAND: 

BMO Financial Group

BEST OF 

GLOBAL CATEGORY

Earning Investors' Trust

FINANCIAL BRAND: 

CFA Institute

 

BEST OF INTERNATIONAL/MULTI-COUNTRY CATEGORY

Jane's Story

FINANCIAL BRAND: 

BMO Financial Group

 

BEST OF 

SINGLE COUNTRY CATEGORY

M&T Commercial Banking - Managing Through Challenging Times Series

FINANCIAL BRAND: 

M&T Bank

 

We wish heartfelt congratulations to all winners.

WINNERS: GRAMERCY INSTITUTE’S 2020 FINANCIAL CONTENT MARKETING AWARDS

WINNERS: GLOBAL CATEGORY

 

Accounting/Consulting

Thoughts on The Market Podcast

FINANCIAL BRAND:

Morgan Stanley

 

TIE

Asset Management (B-to-B)

Future of Trading

FINANCIAL BRAND: Refinitiv

 

TIE

Asset Management (B-to-B)

Risk & Reward

FINANCIAL BRAND:

Invesco, Ltd.

 

Asset Management (B-to-C)

Marching to a Million: The Millennial Journey to Retirement

FINANCIAL BRAND:

Janus Henderson Investors

 

Asset Management (B-to-I)

William Blair COVID-19 Crisis Communications

FINANCIAL BRAND:

William Blair

 

Brokerage

Future 2024- Megatrends

FINANCIAL BRAND: BNY Mellon Investment Management

 

Consumer Lending

DBL Crypto Investing eBook by Gate 39 Media

FINANCIAL BRAND: DrawBridge Lending / DBL Digital (DBL)

AGENCY/PARTNER:

Gate 39 Media

 

Corporate

Earning Investors' Trust

FINANCIAL BRAND:

CFA Institute

 

Exchange

Futuresfundamentals.org

FINANCIAL BRAND:

Futures Fundamentals

 

Investment Banking

COVID-19 Insights

FINANCIAL BRAND: BMO Financial Group/ BMO Capital Markets /Asset Management

 

Miscellaneous Financial

(B-to-B)

Sustainability Leaders: Ideas that make a difference.

FINANCIAL BRAND: BMO Financial Group / BMO Capital Markets / BMO Global Asset Management

 

Miscellaneous Financial

(B-to-C)

Access & Opportunity with Carla Harris

FINANCIAL BRAND:

Morgan Stanley

 

Wealth Management

(B-to-C)

Yieldstreet Webinar Series and Podcast (The Yield)

FINANCIAL BRAND: Yieldstreet

Wealth Management (B-to-I)

Morgan Stanley Wealth Management Investment Resource (WMIR) Materials

FINANCIAL BRAND:

Morgan Stanley

 

WINNERS: INTERNATIONAL/MULTI-COUNTRY CATEGORY

 

International Business-to-Business

Road to Recovery: Expert Conversations

FINANCIAL BRAND: BMO Financial Group

 

International Business-to-Consumer

Jane's Story

FINANCIAL BRAND: BMO Financial Group

 

International Business-to-Intermediary

Podcast Series   

FINANCIAL BRAND:

Janus Henderson Investors

  

WINNERS: SINGLE COUNTRY CATEGORY

 

Asset Management

State Street Global Advisors Liquidity Graphic

FINANCIAL BRAND: State Street Global Advisors

AGENCY/PARTNER: EMI Strategic Marketing

 

Brokerage

Cybersecurity and You

FINANCIAL BRAND: M&T Bank

 

Commercial Banking

Santander Business First Content Hub 3.0

FINANCIAL BRAND: Santander Business Banking

AGENCY/PARTNER: EMI Strategic Marketing

 

Commercial Lending

Cross Border Expertise In Action

FINANCIAL BRAND: BMO Financial Group

 

Consumer Lending

M&T Bank COVID-19 Webinars

FINANCIAL BRAND: M&T Bank

AGENCY/PARTNER: Imprint

 

Corporate

Morgan Stanley at Work Brand Launch Campaign

FINANCIAL BRAND: Morgan Stanley

 

Investment Banking

Citizens Commercial Banking M&A Outlook 2020

FINANCIAL BRAND: Citizens Commercial Banking

AGENCY/PARTNER: EMI Strategic Marketing

 

Insurance

Annuities Explained

FINANCIAL BRAND: Annuity.org

 

Miscellaneous (B-to-B)

M&T Commercial Banking - Managing Through Challenging Times Series

FINANCIAL BRAND: M&T Bank

 

Miscellaneous (B-to-C)

Fund Your Vision

FINANCIAL BRAND: iShares by BlackRock

AGENCY/PARTNER: The Wall Street Journal | Barron’s Group Custom Content

 

Personal Investing

Market Volatility Insights & Guidance

FINANCIAL BRAND: Wells Fargo - Wealth and Investment Management

 

Retail Banking

Mortgage Forbearance Assistance

FINANCIAL BRAND: M&T Bank

 

Retirement

T. Rowe Price Insights

FINANCIAL BRAND: T. Rowe Price

AGENCY/PARTNER: Imprint

 

TIE

Wealth Management (B-to-C)

Cary Street Partners: CIO Conversation Series

FINANCIAL BRAND: Cary Street Partners

AGENCY/PARTNER: Foglight Entertainment

 

TIE

Wealth Management (B-to-C)

Merrill Women’s Research Content Hub

FINANCIAL BRAND: Merrill

AGENCY/PARTNER: Sullivan

 

Wealth Management (B-to-I)

Spotting Your Blind Spots

FINANCIAL BRAND: Charles Schwab

AGENCY/PARTNER: The Wall Street Journal | Barron’s Group Custom Content