“The Financial Marketing Up-Front”
Social distancing has affected the way marketers can meet their partners this fall—but nothing has changed the fact that in 2021, leading financial brands will have distinct marketing needs that only the perfect marketing partners can satisfy.
Gramercy Institute's 2021 Great Financial Marketing & Media Showcase is a webinar-based catalyst for partnership introduction and reinforcement between today's leading financial brands and the most innovative and reliable marketing and media partners in the
world. This 4-webinar "showcase" will take place in four 90-minute segments (11:30 AM to 1:00 PM NYC Local Time). Here financial media and marketing partners will be expressing their services and their unique value propositions in an informative, organized and controlled webinar environment designed to benefit both the financial brands as well as potential partners.
Join Us Next Time!
For info on your company joining "The Great 2021 Financial Marketing & Media Showcase" as either an "Exhibitor"
or as an "Attendee," contact:
bill.wreaks@gramercyinstitute.com
(212-753-5131)
AdvisorHub is read by Financial Advisors who are looking to advance their practice. This includes determining which affiliation allows them to best serve their clients, analyzing the products and solutions they recommend to their clients and researching the technology and tools they use for client engagement. With a team led by a former financial advisor, industry CEO and thought leader, AdvisorHub expands upon traditional trade industry coverage. In addition to investigative journalism, asset management coverage and sophisticated commentary on the wealth management industry, AdvisorHub provides recruiting deals and compensation information crucial to advisors' business and careers.
Presenter: Bill Baldenko, Chief Revenue Officer, AdvisorHub
Premium native advertising that people want to see in the publications they want to read. Dianomi’s unique approach centers around three core principles: brand safety, consumer privacy and premium environments.
Through a marketplace of high quality publishing partnerships & class leading technology, Dianomi is the most effective way for premium advertisers to distribute their content and advertising directly into contextually relevant editorial. Dianomi is trusted by premium brands & focuses on the financial, technology & luxury verticals.
Presenter: Rachel Tuffney, EVP, Dianomi
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InvestingChannel is a scalable financial publisher group with 20 million unique users who seek actionable content to inform their business and personal investment decisions. As an enterprise exclusively managing a suite of premium online financial media properties with a unique mix of data, technology and creatives, InvestingChannel offers customized digital advertising solutions that connect brands with their target audiences in a relevant environment comprised of 100+ independent digital publishers.
Their innovative proprietary technology, TrackStarIQ, captures and analyzes investor sentiment based on research consumption behavior.
Presenter:
Bob Verrico, Founder & Executive Chairman, InvestingChannel
nStream technology provides streaming audiences with a value-based, native experience that blends content with ad messaging at scale.
Connected TV (CTV) usage is exploding. In just the next couple of years, it is estimated that CTV will be in over 80% of households with almost half completely unbound by traditional cable/satellite TV. AVOD, or “Advertising Based Video on Demand” allows marketers to engage with customers that have made the switch. Today more that 60 million US households enjoy AVOD and it is the fastest growing CTV segment. nStream combines the contextual power of native advertising with the targeting, scale and creative palette of connected television. nStream is the first native experience available for AVOD through services like Roku, PlutoTV, Tubi, Xumo and the myriad of new services. nStream is an exciting new business and technology developed over the last several years by industry veterans and now ready for prime time!
Presenter: Ed Montes, Partner, Osprey Media
U.S. News Money provides the highest quality advice and data to support financially focused consumers, long-term investors and financial professionals as they take action in their financial decision-making. The U.S. News Money platform is based on authoritative SEO content featuring expert advice, data and comprehensive rankings related to investing, retirement, personal finance and real estate. Our goal is to answer financial questions along every step of the decision-making journey from researching to deciding on a financial product or solution.
Presenters:
Bill Holiber, President & CEO, U.S. News Money
Kim Heneghan, VP & GM, U.S. News Money