13th ANNUAL GRAMERCY INSTITUTE FINANCIAL MARKETING STRATEGY AWARDS
GRAMERCY FINANCIAL MARKETERS’
Presented by Gramercy Institute & Alpha Grid
2022: What Financial Firms Want From Their Marketing
Gramercy Institute is pleased to announce this live in-person Gramercy event! This important gathering takes place at Bracken House in London on 11 May and our focus topic is:
2022: What Financial Firms Want From Their Marketing.
Please join Gramercy Institute as it drills down into this important topic through
the eyes and ears of some of our industry’s leading financial marketing
icons, thinkers, movers & shakers.
GRAMERCY FINANCIAL MARKETERS’ FORUM: LONDON
What Financial Firms Want From Their Marketing
“The Science of Social” Presented by Satwant Pandher,
Head of Content & Strategy, Alpha Grid
Panel Discussions Include
The Purpose of The Financial Brand in 2022
Content, Media & Financial Marketing
What Financial Marketers (Really) Want From Their Partners
The Power of Measurement & Why It Matters More in Financial Marketing
Speakers & Panelists:
Theo Casey, Managing Director, Marketcolor
Piers Currie, Director, Warhorse Partners (former Group Head of Brand, Aberdeen Standard Investments)
Janet DuChenne, Content Mktg Lead, Investor Services, Brown Brothers Harriman
Claire Evans, Head, Content Solutions, Executive Director, UBS Asset Management
Neil Fatherly, Director (Associate), KPMG
Andrew Kelly, Global Head of Marketing, Standard Life Aberdeen
Kevin McClosky, Managing Director, Editions Financial
Bethany Morris, Co-Head, Global Content, ETF, Amundi
Satwant Pandher, Head of Content & Strategy, Alpha Grid
Kelly Pettersen, Institutional Sales & Trading, Coinbase
Rachael Smith, VP, Senior Manager-Marketing, Dimensional Fund Advisors
James Whiteman, Head, Client Client Communications & Content, Aviva Investors
Christophe Woermann, Chief Marketing Officer, Corporate Bank, Deutsche Bank
“The Science of Social” Keynote Presentation
How do c-suite executives use social media? What kinds of content are they drawn to, and why? A brand-new survey of 500+ Financial Times senior business decision maker audience (56% c-suite) reveals the social habits and content preferences of this elusive group of people. The keynote presentation will explore the data and demonstrate how marketers can tweak their content strategy to maximise engagement.
REGISTER TO ATTEND
Event Date: Wednesday, 11 May, 2022 (8:00AM-12:30PM)
includes breakfast, breaks & moderated program.
Location: Bracken House, 1 Friday Street, London, EC4M 9BT
For questions about sponsorship please contact Bill Wreaks
Please note you must be COVID-19 vaccinated to attend this event.